I’m the senior brain with eyes on your whole account. An evil genius who connects the dots and is already down the rabbit hole, spotting the next big growth opportunity. Sophie Bowman, Award-Winning Fractional Growth & Creative Strategist

Give me your growth or conversion goal.

I create a custom way to achieve it.

Here’s what that looks like.

How do I do it?

I go down the rabbit hole.

Your business. Your customers. Your data. Your market.

I find the opportunity.

An untapped audience. An overlooked asset. Things others miss.

I create around it.

Advertising. PR. Paid media. UGC. Psychology. Whatever the goal calls for.

And “a service every business needs to know about.”

Advertising Agencies

Brands

Awards

Startup of the Year 2025 — Gold Stevie, American Business Awards.

Entrepreneur of the Year 2022 — Gold Stevie, American Business Awards.

Company of the Year 2021 — Gold Stevie, American Business Awards.

Best SMB Marketing 2020 — Gold Hermes Award.

Best SMB Marketing in America 2020 — Gold MarCom Award.

Marketing & PR Excellence 2019 — Gold MarCom Award.

WAYS TO WORK WITH ME

Need an idea → $2.5K strategy
Need strategic oversight → $2K–$5K per month fractional
Need deep ongoing involvement → $5K+ per month partnership
Need your team to learn your methodology → $25K+ intensive onsite training

WHAT DO YOU NEED TO ACHIEVE?

Let’s go down the Sophie rabbit hole.

Founded from frustration.

I loved my advertising agency experience, but it isn’t the innovator’s Disneyland I imagined. Longer timelines, too many creatives on one team, not enough work to keep me out of mischief…

Now I’m the one senior brain connecting the dots.

I connect brands to business strategy.

I use AI to scale, not to write nonsense copy or weak strategies. The reason I win awards for my work is that it’s customized to solve your goal or growth problem in a creative way consumers can’t ignore.

93% of consumers say it matters that brands feel human. 55% say they view brands less favorably when they can tell they use AI-generated creative. Yikes.

A $100M consumer brand I worked with for over a year on their pricey rebrand saw engagement and conversions come alive with custom brand storytelling.

They replaced me with ChatGBT. Customers noticed. Sales are tanking.

You can keep throwing more money at your ads, but if you’re using AI-generated headlines and strategy, you probably won’t see the growth you could get.

Chat has a lot of amazing strengths, but it doesn’t have the Forbes or advertising agency experience I do. My campaigns work because I customize them to solve your goal or growth challenge in a creative way consumers can’t ignore. Having a strategic brain capable of winning awards across PR, business, strategy, and marketing helps too.